Earlier today on a call, a client said to me, I know what I'm doing. My clients get results, big results, but why am I not getting results? Have you ever felt that way? Or maybe you see someone else with less experience than you who's absolutely killing it, and you wonder, what is wrong with me? In either of those situations, the difference may be in knowing versus doing. Both of those are important. With love, yes, it's important to know what to do, but knowing what to do is not the same as actually doing it. You have to do the work. Imagine for just a moment that you have a client who is a know it all. Every time you recommend something, they tell you they already know that. They've tried it.

Maybe only once, but They tried it, and it didn't work. Or they know that they should do it, but they were too busy and couldn't find the time, but they promise to make it a priority. They commit to it only to make another excuse the next time you speak with them about why they didn't get it done. This kind of client can turn into a nightmare client. Right? It wouldn't take long before you actually sat down and had serious conversation about their progress. Maybe you would give them some tough love and try to coach them through it, but if it continued, eventually, you may even decide to fire that client. So, I'm curious. Why then do you continue to accept excuses from yourself.

Why do you not take your own advice? Why are you acting as though you're your own worst client? Why are you your own worst client? If you're ready to change things, there are 2 steps. We talked about knowing and doing. So first, ask yourself, what would you tell a client? The crazy thing is that sometimes we're actually so close to our own situation that we struggle to look at things objectively. I know I've given clients advice only to turn around and have a coach Give me the same exact advice, literally the same day. My clients have told me the same thing. They've said, Kathryn, you know, that's great advice. And what's really funny is I was just telling a client that this week. The thing is we have to take ourselves out of our situations and imagine that it were a client asking for advice in order to more clearly view the situation and decide what to do.

Now this is also why having a coach is helpful. But even with a coach, it's important that you learn to ask yourself this question. Early on working with my very first coach in my business, I still learn to ask myself, what would I tell a client? And that helped me move through things faster versus having to rely on my coach to always tell me. So that's the first step. Maybe you do know what to do, but you need that reminder. You need to look at it objectively in order to figure out the step that you need to take. But then if you do know what to do, again, there's a big difference in knowing and doing. So, the 2nd step is taking your own advice.

Take the advice. Once you know what to do, do it. Follow through. Don't make excuses. If you have to schedule time on your calendar to get it done, block off time as if you were your own client blocking off time with you, and then take action. You can stop being your own worst client. You deserve better. You deserve not to be your own worst client.

You deserve to be your most important client. And you can do that by asking yourself what you would tell a client to do. And then by doing those things, by prioritizing yourself as your most important client. I promise you won't regret it.