Kathryn

Hi I'm

I’ve been in the business of growing businesses for more than 20 years. With a background in marketing and operations consulting I’ve led cross-functional, high-performing teams to market big name brands. I’ve served as Chief Operations Officer for multi 6 and 7-figure companies. And I’ve coached and taught hundreds of small business owners how to effectively scale and lead their businesses.

®

Founder of The Unshakable Company

Explore how we can partner to unshakably scale your business

Fractional COO Services

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Scale Day Intensive

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Ops Takeover

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Melissa Ronda

In my first session with Kathryn we laid out my pricing strategy for my launch. The numbers we were talking stretched me to think bigger than ever before and it required some mindset shifts. We also worked through my content strategy to really get into my ideal client's head so I could address her inner talk head on in my messaging. Less than two weeks later I had sold 12 spots into my program!

Tracey Kapshey

If you are remotely on the fence about working with Kathryn I completely urge you to at least set up one call! I just had a momentous breakthrough and it’s all because of my work with Kathryn. I’ve had a complete mindset shift and no longer allow my fear of success to hold me back! Kathryn’s session completely changed my outlook, we made a plan and I got off the call with energy to tackle my goals.

Jamie Van Cuyk

The call was AMAZING! The conversation flowed, and she provided so much value. During the call, we spent time talking about revenue goals and broke down just one of my product offerings. It was eye opening to see how easy it could be to reach my goal for that item when it was spread out over the year. This week, I set my sales goals for all the product offerings I will have next year. I broke it out by month and realized that I could easily triple my revenue goal. Now I know what I need to sell each month, and the revenue goal that I was scared of two weeks ago now seems like peanuts. I know I can reach it! If your call is anything like mine, you will not be disappointed!

Scale Day Intensive

In-Depth Strategic Realignment

In your Scale Day, we solve the biggest bottlenecks to scaling your business. 

How It Works:

6 HOUR INTENSIVE - Your Scale Day will include six hours of strategic work divided into sessions that are custom-tailored to your biggest business challenges and goals. 

INTAKE FORM - We’ll kickoff with a thorough intake form so I get up to speed on your business and goals before our Scale Day. Based on this form, I’ll map out your personalized Scale Day agenda to ensure we tackle what will move the needle the most in your business.

PRIVATE ACCESS - To ensure you’re well supported as you reflect on your Scale Day and begin implementation, you’ll receive 4 weeks of private access to cover any and all questions that may arise. (Responses within 24 hours Monday-Thursday during business hours of 8-5pm EST.)

>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

Business Model

Session 1: Your Unique Differentiator and Positioning
Session 2: Offer Map + Pricing
Session 3: Core Messaging
Session 4: Sales Forecast + Strategy

Looking to refine, shift or expand your offers?

>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

Quarterly Scale Plan

Session 1: CEO Snapshot + Company Goals
Session 2: Growth (Marketing + Sales) Plan + Sales Forecast
Session 3: Operations Plan + Client Success Plan
Session 4: Belief Plan


Option: Invite your leadership team to join you!

Strategic Planning is essential for every business. In this Scale Day, we'll create your 90-day Scale Plan so you're clear on next steps to hit your goals.

>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

Systems to Scale

Session 1: Structure for Success + Org Chart
Session 2: Systems Directory
Session 3: Project Management Setup and/or Optimization
Session 4: Systems Development (Such as Client Onboarding, Client Service Delivery, Marketing Workflows, Hiring, etc.)



If you want a little (or a lot) more flow, efficiency, and freedom - we need to streamline your systems. In this Scale Day, I'll show you a scalable way to organize your business, set up your system for creating systems (meta, huh?!), and develop key systems to tackle your biggest challenge(s).

>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

High Performance Team

Alternative Session Topics Include: Team KPIs, Performance Management, Hiring Setup, Onboarding Process, and more.





Your team can be a huge catalyst for scaling, IF they're high performing. In this Scale Day, we'll dive into building a high performance team (whether you're ready for your first hire or want to optimize your current team).

Session 1: Team Evaluation + Performance Plan
Session 2: Org Chart + Hiring Forecast
Session 3: Team Meetings + Communication
Session 4: Workload Management




>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

CEO Retreat

Your business growth depends on your personal growth as the CEO. 

Session 1: CEO Scorecard + CEO Job Description
Session 2: SPACE Audit + Strategy to Free Up 10+ Hours of Your Time
Session 3: Leadership Development (Deep Dive into one of the 5 Responsibilities of a CEO)
Session 4: Leadership Philosophy (Develop and document the leadership philosophy your company will operate with).





>> Business Model

>> Quarterly Scale Plan

>> Systems to Scale

>> High Performance Team

>> CEO Retreat

Example Scale Day Agendas

Intensive Locations:

In-person at client’s preferred destination (Travel expense is additional).

Virtual with the option to schedule all sessions on one day or divide into multiple sessions (maximum of 4) within a 4-week period.

In-person in or near Winston-Salem, North Carolina.

How to Get Started:

Note: All intensives are fully customizable depending on client needs and goals. Capacity is limited to a maximum of two per month and intensives are booked a minimum of 1 month in advance to allow for preparation and travel arrangements.

Book a call to explore if a Scale Day Intensive is right for you.

BOOK A CONSULT

Investment: Starting at $3K

Seanna Asper

Prior to working with Kathryn I was in the process of making the first hire in my business. I was still at the point of doing everything myself and my business lived in my head. I didn’t have clear documentation or processes in place for anything in my business. Hands down the biggest win I had from working with Kathryn was getting organization in place and building out well documented processes to help me scale. Kathryn is a wealth of knowledge when it comes to business processes, team management, and company leadership. She is great at helping get into the nitty gritty of business details and also at taking a step back and looking at your leadership and mindset as a whole.

Maria Platusic

Prior to working with Kathryn Binkley I found that my business lacked the strategy and direction it truly needed. After working with her, I now act with intent and purpose, providing my business with actionable steps to move forward and am now booked out for months in advance. Ultimately, it's always a great decision to invest in yourself and your business- and if there's anyone to help get you there, it's Kathryn.

Ops Takeover

Done for you Operations Strategy, Systems Streamlining, and Tools Setup


Let me transform your business operations and set up powerful systems that will save you time and skyrocket your profit.

I'll develop a completely customized, efficiency-driven, professionally designed operations system that is so powerful you can run your business smoothly and scale with ease, saving you dozens of hours every week.

This is a white glove experience where I creates and install your custom operating system FOR YOU.

Spots are extremely limited.

BOOK A CONSULT

Investment: Starting at $5K/month

1

Ops Takeover

You’ll complete an onboarding form to get us up to speed on your business, then join a 1:1 strategy call. From there, I’ll audit the backend of your business and prepare your custom ops strategy including your org chart, customer journey for your primary offer and recommendations regarding tools and next steps to streamline your business operations.

4

2

Ops Makeover

We’ll meet to review your custom ops strategy and then I will implement the strategy including setup and/or optimization of your custom operating system.

3

I'll ensure you and your team feel equipped to make the most of your operating system on your own, or we can discuss ongoing operations leadership.

Ops Handover

Here's How It Works:

BOOK A CONSULT

Stephanie Skyzowski

I had convinced myself that I could only grow to a million dollars, or I could only have 5 team members. Now, we have a really strong model that we can continue to replicate, an org chart that is infinitely scalable, and the right leadership positions in the company to help me manage and grow the business. I’ve far surpassed the limits I had put on myself before in terms of both revenue and team growth so that we can serve more clients and have a greater impact.

Jennifer Campbell

Despite being part of several high-level masterminds, I was still dealing with a team and processes that felt incomplete and chaotic. Kathryn was recommended to me at one of my mastermind sessions. During our first meeting, she nailed our most pressing issues, and we hired her soon after. Within four months, the company had accomplished more than it had in five years. Most importantly, our company started to feel like a well-oiled machine. Suddenly, my more ambitious revenue goals did not feel out of reach.

Georgia King

I wanted more freedom and balance in my personal life, even while scaling my business. Thanks to Kathryn, I get all of the above. My first year working with her, we increased revenue by 50%. PLUS, she helped me hire team members to take the burden off me and compliment my strengths. She helps with everything from practical guidance based on her extensive experience in business and marketing, to expert coaching to help you shift your mindset and experience more freedom and ease in life and business.

Fractional COO Services

Your Strategic Second-in-Command

  • A strategic second-in-command to help think through decisions, priorities, and next moves
  • Clear systems, roles, and processes so the business runs smoothly without constant oversight
  • Support managing team growth, leadership challenges, and operational complexity
  • A partner who can spot bottlenecks, blind spots, and opportunities early
  • Space to step out of the day-to-day and focus on vision, strategy, and growth
  • A business that becomes more stable, scalable, and less dependent on you

Fractional COO Services with Kathryn are for the entrepreneur who wants:


This isn’t just another set of hands inside the business.

It’s strategic partnership, C-level perspective, and the operational structure your company needs to grow without everything running through you.

You’ve built something great.

But now you’re craving real traction… without overworking, overcomplicating or overspending.

You're ready for a trusted operations partner.
Someone who sees both the business and the person behind it.

Someone who helps you lead more powerfully, scale more sustainably, and take the right next step at the right time.

Book a consult with Kathryn to explore whether this partnership is the right next step for your business. Availability is limited.

Ready for Fractional COO Support?

BOOK A CONSULT

This partnership is designed for established founders who want experienced operational leadership without hiring a full-time COO.

Investment: $5K–$8K/month ongoing

If you’re looking for something different than the offers above, reach out and let me know what you have in mind. I’m happy to explore a custom engagement based on the needs of you and your business.

In the past, I’ve delivered workshops for entire teams, facilitated leadership retreats and strategic planning sessions, coached multiple leaders within the same company, and built customized operations packages for growing businesses.

If there’s something specific you’re navigating or building toward, we can talk through what support might look like.

Have a Different Idea?

Book a Consult with Kathryn

Let’s do this!

Book a Consult

Ready to Unshakably Scale?